ditch the

Elevator Pitch

Pattern of Purpose develops the profiles and platforms of the humans behind the brands.

You know who you are. It’s when you try to explain that to others that the self doubt creeps in. Our superpower? Helping you become known for your story, your experience, and your edge.

PRESENCE
WEBSITES FOR PEOPLE WHO ARE MORE THAN ONE THING.

Stripped of all the titles, making the connections between where you’ve been and where you’re going, the personal website is the new business card… because from what we hear, authenticity sells quite well.

Recent Work

“Kim has a true gift of being able to get to the bottom of what it is I have to say — no matter how complex or layered it may be. It was invaluable to have someone on the other side of my business who is genuinely interested in delving deep beneath the surface to serve up a clarified solution.”

Sarah Ashman, Public Persona

this is Leadership Branding

The personal branding industry is in
desperate need of reputation management.

Co-opted by celebrities and online personas, the term has been equated with publicizing your entire life and constantly pushing out content. To you, this feels self-important and unrealistic. So you’ve avoided it altogether. You’ve kept your accomplishments close to you and every time you start to explain what you do you end up swimming in word soup. But lately it’s become clear that you’ll never have the impact you envision if you keep operating in the shadows.

What if personal branding isn’t about glorifying your identity, but instead sharing how you can support others? What if it’s about making business more human? What if it has nothing to do with becoming and everything to do with owning who you’ve already become?

I’m here to help you make sense of the places you’ve been and the things you’ve done so you can articulate who you are, online. Because it’s hard to see the throughline when you’re living it yourself.

My Approach

Feeling Stuck?

Press Play

RESENTFULLY YOURS, a new LIMITED SERIES PODCAST HELPING CREATIVES SUSTAIN THEIR SPARK in a WORLD THAT PAYS TO PRIORITIZE  the VISION OF OTHERS.

Listen Now

FREE: THE PERSONAL
WEBSITE RECIPE

35 ingredients and examples to inspire a site of your own

let's give them

Something
to Talk About

Please reach out for more information about current services, pricing, and availability.

Contact Me