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FROM WHAT YOU WANT TO SAY TO HOW YOU'LL SAY IT

FROM WHAT YOU WANT TO SAY TO HOW YOU'LL SAY IT

The difference is in the approach: I get to know you before introducing you to the world.

MASTER YOUR MESSAGE

Simply generating more content won't enhance your credibility. But developing your point of view, articulating why your work matters—yeah, that's what will position you as a leader in your industry. As your strategic advisor, I'll help you filter your ideas, synthesize your message, and refine your delivery.

Every Pattern of Purpose project begins with a Story Session.

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cORE SERVICES

Story Session

Before we write a single word, we meet to deeply explore your messaging goals and filter them through the lens of: what you do, who you do it for, and why that matters.

This immersive experience provides clarity on your evolution, your values, and how your message can support your vision.

Customer + Market Research

It takes more than clever language or a custom website to connect with your audience. Just like any courtship, you have to spend time getting to know them first.

By interviewing members of your network and examining your field as a whole, I'll extract the exact words that capture what sets you apart.

Message Strategy

Your strategy is your insurance policy. Just like you wouldn’t build a house without a floor plan, you shouldn’t invest in design or step on stage until you're clear on what you're communicating.

From key differentiators to content pillars, this framework will encapsulate your story and ensure your delivery is consistent.

Copywriting

Whether writing your bio, creating website copy, or developing a pitch, to land your next gig you've got to blend what you want to say with what your audience needs to hear.

I'll find the right words—that feel true to you—to become relevant to those who matter most.

SUPPORTING

Small Businesses

Personal Brands

Creatives

Pivoting Professionals

Emerging Leaders

Speakers

Case Studies

Helping brands and professionals articulate their vision + value since 2016.

Learn about my pricing, offerings, and current availability.