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Surprise, it’s Friday! Okay maybe that’s not s

Surprise, it’s Friday! Okay maybe that’s not such a surprise — unless you’re struggling with keeping track of the days as I am — but what you know what is? There’s a new episode out today.

In my journey of deciding to record whenever the eff I feel compelled to (slash when I can find enough quiet away from my kids) I realized today’s as good a day as ever to release this one.

On this episode I’m talking about:
- How to distinguish between someone’s system and a formula they apply to everyone,
- Popular hiring criteria I disagree with,
- Using what you’re copywriter produces as a roadmap for future content, and
- Setting realistic expectations for this investment.

I’ll be back next Tuesday with a follow up episode because there is A LOT of confusion to clear up on this topic.

Enjoy friends 😘.

You know this girl can talk. But talk can only get

You know this girl can talk. But talk can only get us so far.

Tomorrow I’m joining @tuesdaycoffeetalk for a women’s round table where we’ll discuss race and equality. And that’s where you come in...

What comes to mind when you think of these topics? What questions do you have that you might be too embarrassed to admit out loud (DM me those)? What do you want to change but aren’t sure how? What drives you absolutely crazy when you see it / hear it?

Thanks in advance for sharing! 😘

As days turn into weeks, weeks into months I find

As days turn into weeks, weeks into months I find myself acutely aware of how I’m responding to day-to-day anxiety. As I listened to goddess @brenebrown on her podcast #unlockingus I realized why I’ve felt the innate urge to pile on to-do’s and why just BEING has proved a challenge.

I’m back this week with a new podcast episode, sharing a deeply personal story that has shaped who I am as a business owner, wife, daughter, friend, volunteer, and mom.

I’m discussing:
- What happened when I opened up space on my calendar,
- Purposefully being around people who think differently than you,
- Over/underfunctioning, and
- How understanding my story has allowed me to move through it.

Please hold it with love.❤️

We arrived as strangers. We left as confidants. L

We arrived as strangers. We left as confidants.

Last night 8 women joined together from Virginia, Maryland, Pennsylvania, Illinois, Louisiana, and New Jersey. We came together around a virtual table to talk about 2020 and how it’s lit a fire under our asses and shifted our perspective.

We talked about the guilt of desperately wanting alone time, marketing during a pandemic, how brands are signaling their stance on social issues, and race in America. Deep in conversation, we lingered past the two hour mark deepening connection and understanding.

Thank you ladies for making the inaugural Range event what it was. I’m at a little bit of a loss for words, but here’s what I will say: we have more in common than we realize. Sometimes it takes getting in a room with someone to uncover that.

The next Range event is in September and we’ve got a few seats left. If you can’t swing it financially right now, I’d highly encourage you to apply for the award seat.

I’ll share more on a new podcast episode dropping Tuesday. 🙏🏼

[not pictured but too important not to recognize: @meganpollard]

#rangesupperclub

I’ve been hinting at my new project for weeks an

I’ve been hinting at my new project for weeks and I’m finally ready to share more. On Thursday I’ll be hosting eight women for the inaugural Range event.

What is Range?

A virtual supper club that fosters connection, belonging, and inclusivity to help guests expand their networks and thrive through uncertainty.

Why “Range”?

There is so much range in who we as humans that often gets hidden under stereotypes, titles, and other labels. This gathering purposefully celebrates the range in who we are, guided by the notion that we have many more similarities than we assume we do.

The next event is coming up in September and I’d like to extend an invitation here. Seats are already filling, so visit patternofpurpose.com/range.

Can’t wait to share more ✨ #rangesupperclub

Back from vacay. Feeling refreshed. Dropping a val

Back from vacay. Feeling refreshed. Dropping a value-packed interview with @ginkgopublicrelations.

PR tends to get a bad rap. “All about spin.” “It’s just about who you know.” “PR people just party.”

Cher Hale sees it differently. On this episode of the #patternofpurpose podcast we discuss:
〰️ How PR can amplify underrepresented and marginalized voices,
〰️ Specific assets you need (think speaker one sheet or press kit),
〰️ Proof points and credibility markers that help the media trust you, and
〰️ Building a healthy relationship with rejection.

PS: 🤚🏼 if you still listen to podcasts weekly. Considering shifting to a bi-weekly release. Thoughts?

@PATTERN_OFPURPOSE